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Elsevier

Books in Social sciences and humanities

  • European Social Policy, Today and Tomorrow

    Pergamon International Library of Science, Technology, Engineering and Social Studies
    • 1st Edition
    • Michael Shanks
    • English

  • Current Argument on Early Man

    Report from a Nobel Symposium
    • 1st Edition
    • Lars-König Königsson
    • English
    Current Argument on Early Man: Report from a Nobel Symposium is a collection of papers that sheds in light into the evolutionary history of humans. The book reviews the state of knowledge regarding the human origins and pre-history. The coverage of the text includes articles that cover archeological and biological evidence that can lead to the origins of human. This topic includes evidence using viral gene sequences suggesting an Asian origin of human; a review of archeological evidence for early hominid land-use and ecological relations; and the excavation of the cave at Chou-kou-tienin 1927 and 1928. The book will be of great use to anthropologists, paleontologists, archeologists, and evolutionary biologists.

  • Pattern Recognition by Humans and Machines

    Visual Perception
    • 1st Edition
    • Eileen C. Schwab + 1 more
    • English
    Pattern Recognitions by Humans and Machines, Volume 2: Visual Perceptions covers aspects of research on visual perception. The book discusses visual form perception, figure-ground organization, and the spatial and temporal responses of the visual system; eye movements; and visual pattern perception. The text also describes a computer vision model based on psychophysical experiments; perspectives from brain theory and artificial intelligence; and the capacity to extract shape properties and spatial relations among objects and objects' parts. Knowledge-mediated perception is also considered. Psychologists and people involved in the study of visual perceptions will find the book useful.

  • Advertising

    Made Simple
    • 4th Edition
    • Frank Jefkins
    • English
    Advertising provides a comprehensive coverage of the subject matter. It gives some sample of case studies. There are ten classes of the subject matter. These are classified as being persuasive, informative, institutional, financial, classified, retail, cooperative, industrial, government, and trade. Each of these types is defined and comprehensively explained. The subject matter also has a role to society and this is discussed in the text. The book defines such term as marketing, propaganda, and public relations. Different medium of commercial delivery are outlined. Such medium as via press, television, radio, cinema, direct mail, and exhibitions are analyzed. The process of doing an advertisement is discussed in detail. This is followed by a description of the six sides to advertising. Several advertising organizations are described in detail. And a section of the text identifies the ways in which commercials are being funded. The book will provide useful information to commercial creators, marketers, agents, students, and researchers in the field of marketing.

  • Science, Technology and Global Problems

    The United Nations Advisory Committee on the Application of Science and Technology for Development
    • 1st Edition
    • Sam Stuart
    • English
    Science, Technology and Global Problems: The United Nations Advisory Committee on the Application of Science and Technology for Development documents the contributions and roles of the Advisory Committee on the Application of Science and Technology (ACAST) in society and nation development. The book is divided into three parts; the first of which gives a historical perspectives of the committee, including its origin, strategy for development, and plan of action. The second part enumerates and details the various areas and sectors ACAST assisted and considered in their goal to achieve quality advancement. The last part provides the overview of ACAST programs. The text will be invaluable to government agencies and offices, especially those in charge of community development. Those who want to dig deeper in the existence and role of ACAST will also benefit from the book.

  • Education and National Development

    A Comparative Perspective
    • 1st Edition
    • Ingemar Faegerlind + 1 more
    • English
    Education and National Development: A Comparative Perspective discusses the correlation between education and national development. The book is comprised of nine chapters that cover several concerns regarding the subject matter, such as the theoretical underpinning, dimensions, policies, and practice. The first chapter discusses the origins of modern development thought, while the second chapter talks about how formal schooling can serve as an “agent of change”. Chapters 3, 4, and 5 cover the various dimension development, which are economic growth, employment, quality of life, and political system. Chapter 6 discusses strategies for educational reform, while Chapter 7 deals with the evaluation of development policy. The eighth chapter provides a comparative discourse about education and development under capitalism and socialism. Chapter 9 talks about education, the state, and development. The book will be of great interest to readers concerned about how education correlates with national development.

  • Public Supplies Work

    In Principle and Practice with Particular Reference to Hospitals
    • 1st Edition
    • G. R. Sampson
    • English
    Public Supplies Work: In Principle and Practice with Particular Reference to Hospitals considers the concepts of supply management. This book is composed of 12 chapters that discuss the nature of the job of supplies officer and the organization of the supplies department. The opening chapters deal with the purchasing for the public service; influence of provisioning on purchasing arrangements; methods of purchasing supplies; making a list of approved suppliers; keeping stocks to a minimum; principles and systems of keeping records; definition of joint purchasing, central purchasing, and central storage. The succeeding chapters describe the nature, conditions, and types of contracts, as well as the management and maintenance of funds. The discussion then shifts to the importance of knowledge of commodities and its functions. The closing chapters are devoted to the classification and storage of equipment, as well as the examination of function, design, and materials of purchased items. The book can provide useful information to office administrators, students, and researchers.

  • Rheumatism in Populations

    • 1st Edition
    • J. S. Lawrence
    • English
    Rheumatism in Populations provides information pertinent to rheumatic diseases. This book covers certain systemic orders such as the systemic lupus erythematosus that frequently affect the joints. Organized into 16 chapters, this book begins with an overview of the history of the epidemiology of rheumatism. This text then examines the prevalence of rheumatoid arthritis in screened sample and in total population samples. Other chapters consider the relative significance of rheumatic disorders as a cause of loss of work as revealed by the National Health Insurance statistics. This book discusses as well the pathology of disc disorders, osteoarthritis, rheumatoid arthritis, benign polyarthritis, metabolic joint disease, general connective tissue diseases, and immune deficiency diseases. The final chapter deals with diagnostic criteria for population investigations of rheumatoid arthritis. This book is a valuable resource for rheumatologists, physicians, and medico-social workers. Readers who are interested in the study of rheumatic diseases will also find this book useful.

  • Spinal Cord Injuries

    Anaesthetic and Associated Care
    • 1st Edition
    • J.D. Alderson + 1 more
    • English
    Spinal Cord Injuries aims to provide information on the problems associated with the treatment and management of patients with spinal cord injuries and guidance on the appropriate methods of treatment. It also highlights the growing role of anesthetists as vital members of the medical teams in accident and emergency and trauma units, in the intensive care environment and in the relief of pain. This book is organized into 13 chapters. The first two chapters deal with the pathophysiology and initial care for spinal cord injury patients. The succeeding chapters discuss the emergency room care, anesthetic management, intensive care management, chronic care, and nursing care for spinal cord injuries. The final two chapters are about trend in spinal cord injury research and the legal and moral issues associated with the treatments of spinal cord injuries. This book will be of interest to anesthetists and other medical professionals dealing with spinal cord injuries.

  • Areas of Learning Basic to Lifelong Education

    • 1st Edition
    • Volume 10
    • P. Lengrand
    • English
    The study of lifelong education brings to light aspects of education which go beyond the purely intellectual sphere into all dimensions of being.These dimensions assume great importance for individuals seeking to develop capacities which will enable them to cope successfully with the challenges they will confront throughout life and to participate constructively in the larger processes of development. The subjects covered include communication, corporal man, time, space, art, man as citizen, the ethical domain, technology and the scientific spirit, and from these papers emerges the unifying theme of the interrelationship between morality and technology. This relationship poses the vital question of how individuals should decide which of the new technologies that proliferate in contemporary society is likely to be beneficial to humankind and which destructive. The book is the result of a collective project undertaken by the Unesco Institute of Education (UIE). The approach adopted is new in two respects: first, each theme is treated in terms of learning, and second, each is related to the others in a global and transdisciplinary view of personal development. It is written by experts from various countries who are known internationally for their outstanding contributions to research into the problems of learning as a basis for lifelong education, and will be important reading for all those involved in the study and practice of lifelong education.

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